

VISION
To create a community of women who feel confident about their own potential, are free to express their true selves, and live the life that makes them happy.

MISSION
To spread powerful messages of resilience, strength and hope to encourage women to see their own worth and come together
to empower each other.

GJ ATTITUDE aims to be a MOVEMENT, a MESSAGE to be transmitted from WOMAN to WOMAN,
from MOM to DAUGHTER, from this GENERATION of women to the NEXT generations of women to come.

Born with the purpose of projecting courage, confidence and power to women,
its goal is to inspire a positive change where necessary, and to give a pat on the back
for the personal achievements.
GJ ATTITUDE is a message of strength to be read when you need to be pushed forward and a reminder of victory for those who have already overcome obstacles showing that there really is a light at the of the tunnel.
The woman who wears it is a woman screaming to the world:
"I MADE IT, I'M DOING IT, AND I ALWAYS WILL"
A woman who tells to the world that she is not afraid
to be authentic.
A woman who is telling to the world that fear will not stop her.
The woman who wears GJ ATTITUDE wears a STATEMENT that shows how powerful she is.
This is not just a brand.
It's a story.
It's me.
IT'S YOU!

In Support of:
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5% of your purchase will be donated to NYSCADV
to help end and prevent domestic violence.